ARC Author Programme

A truly magnificent book is one that changes hearts, minds and how we interact with the world: that fundamentality alters the reality of those who read it. From first page to last word, once they take that narrative journey, they are indelibly remade into somebody new. 

 

 

The author is, therefore, not merely a wordmonger or writer of eloquent prose, but a worldbuilder, shapeshifter, architect of human experience and enricher of life itself. So, you want to write a book?

Or do you hunger to author new possibilities, realities and lifetimes for your audience?

The ARC Author Programme

1 Year Duration
12 modules
24 Group Sessions (2 per month)

Plus, a full programme of media,
Transmedia and Augmented
media resources throughout
Mentoring with Martyn

Price £199 (monthly) or £1,999 (one-off payment)

Download

The ARC Author Programme

1 Year Duration
12 modules
24 Group Mentoring Sessions (2 per month)

Plus, a full programme of 
Transmedia and Augmented
media resources throughout

Price £199 (monthly) or £1,999 (one-off payment)

Download

  • Stories

  • Stories that Provoke Change

    The nature of Story, Storytelling and Storyselling

    Oral Traditions: Folklore and Urban Legend—stories that scare us into learning and conforming (and how to change the narrative)

    Plot Devices and Archetypes

    The Narration of Intimacy—Armchair chat or Internal Monologue?

    Rhetoric, Metaphoric and Persuasive Language

    Augury and Primer Patterns

    Breaking Habits—Non-Aristotelian Language

    Visual Storyselling—the Other Voice in Their Head

    The Making of Legacy—Eulogy, Epitaph or Eternal Voice

    The Transformative Power of Disruption—Making Discontent

    Creating a Disruptive Message

    Creative Tension—Holding Your Vision of a New Reality

  • Narrative

  • Narrative that Thrills

    Breadcrumbing

    The Narrative Rhythms of Physiological Change

    Sense Writing

    Plot devices and Story-weaving

    The Dream and the Reality—imaginative and tangible thinkers

    Synaesthesia

    Leveraging the Real and Unreal

    The Authoring Power of Juxtaposition

    Building Tension—The Build, The Punchline, The Reveal

  • Language

  • Minding Your Language

    The Power of Word Attachment

    Evolving Language

    Descriptive Language

    Word Polarity

    Implicit & Explicit Language

    The Who are You Speaking To—the simple power of I, You, We and Them

    Monologue, Dialogue and Trialogue: Isolated, Weaponised or Stabilised?

    Polarising Language, Stable Language and Multidimensional Language

    Social conventions and Breaking the Norms

    The Cunning Sleight of Mind, Tongue and Linguistics

    Viridia Lingua—Brain-Melting Patterns of Communication and Narrative

  • Immersion

  • The Immersion of Alternate Reality

    Holistic Layering: Instinct, Emotion, Desire, Intellect, Intuition

    The Architecture of Audience Immersion

    Creative Collaboration & Dialogue

    Facets of Audience and Perspective

    Worldbuilding Your Ecosystem

    Enchantment & Augmented Reality Mindset

    Internal, Personal, Interpersonal, Transpersonal Communication

    Subconscious, Conscious and Superconscious Communication

    Meta-layering—The Multiplicity of a Single Sentence

    Philosophy and State of Mind

    The Compass: Value Profiling, Behavioural Diagnostics and the Many Paths

    The Social Evolution

    Memory Loops—Nested Loops and the nature of memory

  • Business

  • The Business of Your Book

    Your Story, Your Brand, Your Book, Your Business

    Speaking to Everyone—Speaking to No One

    Intellectual Property and Paradigm

    The Logistics of Authoring

    The Publishers’ Perspective—Every business is now a publishing business

    The Editorial and Design Process

    The Book Proposition

    The Investment Pitch

Stories that Provoke Change

The nature of Story, Storytelling and Storyselling

Oral Traditions: Folklore and Urban Legend—stories that scare us into learning and conforming (and how to change the narrative)

Plot Devices and Archetypes

The Narration of Intimacy—Armchair chat or Internal Monologue?

Rhetoric, Metaphoric and Persuasive Language

Augury and Primer Patterns

Breaking Habits—Non-Aristotelian Language

Visual Storyselling—the Other Voice in Their Head

The Making of Legacy—Eulogy, Epitaph or Eternal Voice

The Transformative Power of Disruption—Making Discontent

Creating a Disruptive Message

Creative Tension—Holding Your Vision of a New Reality

Narrative that Thrills

Breadcrumbing

The Narrative Rhythms of Physiological Change

Sense Writing

Plot devices and Story-weaving

The Dream and the Reality—imaginative and tangible thinkers

Synaesthesia

Leveraging the Real and Unreal

The Authoring Power of Juxtaposition

Building Tension—The Build, The Punchline, The Reveal

Minding Your Language

The Power of Word Attachment

Evolving Language

Descriptive Language

Word Polarity

Implicit & Explicit Language

The Who are You Speaking To—the simple power of I, You, We and Them

Monologue, Dialogue and Trialogue: Isolated, Weaponised or Stabilised?

Polarising Language, Stable Language and Multidimensional Language

Social conventions and Breaking the Norms

The Cunning Sleight of Mind, Tongue and Linguistics

Viridia Lingua—Brain-Melting Patterns of Communication and Narrative

The Immersion of Alternate Reality

Holistic Layering: Instinct, Emotion, Desire, Intellect, Intuition

The Architecture of Audience Immersion

Creative Collaboration & Dialogue

Facets of Audience and Perspective

Worldbuilding Your Ecosystem

Enchantment & Augmented Reality Mindset

Internal, Personal, Interpersonal, Transpersonal Communication

Subconscious, Conscious and Superconscious Communication

Meta-layering—The Multiplicity of a Single Sentence

Philosophy and State of Mind

The Compass: Value Profiling, Behavioural Diagnostics and the Many Paths

The Social Evolution

Memory Loops—Nested Loops and the nature of memory

The Business of Your Book

Your Story, Your Brand, Your Book, Your Business

Speaking to Everyone—Speaking to No One

Intellectual Property and Paradigm

The Logistics of Authoring

The Publishers’ Perspective—Every business is now a publishing business

The Editorial and Design Process

The Book Proposition

The Investment Pitch

  • Stories

  • Stories that Provoke Change

    • The nature of Story, Storytelling and Storyselling
    • Oral Traditions: Folklore and Urban Legend—stories that scare us into learning and conforming (and how to change the narrative)
    • Plot Devices and Archetypes
    • The Narration of Intimacy—Armchair chat or Internal Monologue?
    • Rhetoric, Metaphoric and Persuasive Language
    • Augury and Primer Patterns
    • Breaking Habits—Non-Aristotelian Language
    • Visual Storyselling—the Other Voice in Their Head
    • The Making of Legacy—Eulogy, Epitaph or Eternal Voice
    • The Transformative Power of Disruption—Making Discontent
    • Creating a Disruptive Message
    • Creative Tension—Holding Your Vision of a New Reality

  • Narrative

  • Narrative that Thrills

    • Breadcrumbing
    • The Narrative Rhythms of Physiological Change
    • Sense Writing
    • Plot devices and Story-weaving
    • The Dream and the Reality—imaginative and tangible thinkers
    • Synaesthesia
    • Leveraging the Real and Unreal
    • The Authoring Power of Juxtaposition
    • Building Tension—The Build, The Punchline, The Reveal

  • Language

  • Minding Your Language

    • The Power of Word Attachment
    • Evolving Language
    • Descriptive Language
    • Word Polarity
    • Implicit & Explicit Language
    • The Who are You Speaking To—the simple power of I, You, We and Them
    • Monologue, Dialogue and Trialogue: Isolated, Weaponised or Stabilised?
    • Polarising Language, Stable Language and Multidimensional Language
    • Social conventions and Breaking the Norms
    • The Cunning Sleight of Mind, Tongue and Linguistics
    • Viridia Lingua—Brain-Melting Patterns of Communication and Narrative

  • Immersion

  • The Immersion of Alternate Reality

    • Holistic Layering: Instinct, Emotion, Desire, Intellect, Intuition
    • The Architecture of Audience Immersion
    • Creative Collaboration & Dialogue
    • Facets of Audience and Perspective
    • Worldbuilding Your Ecosystem
    • Enchantment & Augmented Reality Mindset
    • Internal, Personal, Interpersonal, Transpersonal Communication
    • Subconscious, Conscious and Superconscious Communication
    • Meta-layering—The Multiplicity of a Single Sentence
    • Philosophy and State of Mind
    • The Compass: Value Profiling, Behavioural Diagnostics and the Many Paths
    • The Social Evolution
    • Memory Loops—Nested Loops and the nature of memory

  • Business

  • The Business of Your Book

    • Your Story, Your Brand, Your Book, Your Business
    • Speaking to Everyone—Speaking to No One
    • Intellectual Property and Paradigm
    • The Logistics of Authoring
    • The Publishers’ Perspective—Every business is now a publishing business
    • The Editorial and Design Process
    • The Book Proposition
    • The Investment Pitch

Stories that Provoke Change

  • The nature of Story, Storytelling and Storyselling
  • Oral Traditions: Folklore and Urban Legend—stories that scare us into learning and conforming (and how to change the narrative)
  • Plot Devices and Archetypes
  • The Narration of Intimacy—Armchair chat or Internal Monologue?
  • Rhetoric, Metaphoric and Persuasive Language
  • Augury and Primer Patterns
  • Breaking Habits—Non-Aristotelian Language
  • Visual Storyselling—the Other Voice in Their Head
  • The Making of Legacy—Eulogy, Epitaph or Eternal Voice
  • The Transformative Power of Disruption—Making Discontent
  • Creating a Disruptive Message
  • Creative Tension—Holding Your Vision of a New Reality

Narrative that Thrills

  • Breadcrumbing
  • The Narrative Rhythms of Physiological Change
  • Sense Writing
  • Plot devices and Story-weaving
  • The Dream and the Reality—imaginative and tangible thinkers
  • Synaesthesia
  • Leveraging the Real and Unreal
  • The Authoring Power of Juxtaposition
  • Building Tension—The Build, The Punchline, The Reveal

Minding Your Language

  • The Power of Word Attachment
  • Evolving Language
  • Descriptive Language
  • Word Polarity
  • Implicit & Explicit Language
  • The Who are You Speaking To—the simple power of I, You, We and Them
  • Monologue, Dialogue and Trialogue: Isolated, Weaponised or Stabilised?
  • Polarising Language, Stable Language and Multidimensional Language
  • Social conventions and Breaking the Norms
  • The Cunning Sleight of Mind, Tongue and Linguistics
  • Viridia Lingua—Brain-Melting Patterns of Communication and Narrative

The Immersion of Alternate Reality

  • Holistic Layering: Instinct, Emotion, Desire, Intellect, Intuition
  • The Architecture of Audience Immersion
  • Creative Collaboration & Dialogue
  • Facets of Audience and Perspective
  • Worldbuilding Your Ecosystem
  • Enchantment & Augmented Reality Mindset
  • Internal, Personal, Interpersonal, Transpersonal Communication
  • Subconscious, Conscious and Superconscious Communication
  • Meta-layering—The Multiplicity of a Single Sentence
  • Philosophy and State of Mind
  • The Compass: Value Profiling, Behavioural Diagnostics and the Many Paths
  • The Social Evolution
  • Memory Loops—Nested Loops and the nature of memory

The Business of Your Book

  • Your Story, Your Brand, Your Book, Your Business
  • Speaking to Everyone—Speaking to No One
  • Intellectual Property and Paradigm
  • The Logistics of Authoring
  • The Publishers’ Perspective—Every business is now a publishing business
  • The Editorial and Design Process
  • The Book Proposition
  • The Investment Pitch

One-off investment
or pay in 12 monthly instalments

One-Off £1,999 (incl. VAT)
Monthly £199 (INCL. VAT)